Thanks to "A Natural Gift to Your Skin from Uludağ” campaign, Uludağ Premium Skin Care Spray was awarded the Bronze Effie under the category of Cosmetics-Beauty Products and Personal Care Products during the 10th Effie Turkey Advertising Competition. For the first time in the company's history of over a century, Uludağ Beverage won an award in the category of cosmetics, beauty and personal care. Tülin Şahin, a famous top model known for her natural beauty, featured in the communication works underlining the natural and rich mineral content of Uludağ Premium Skin Care Spray, a fruit of Uludağ Beverage's innovative action and its first product outside the beverage category.