Uludağ Premium, the lightly carbonated natural mineral water, once again became the official drink in its cobalt blue bottle for Mercedes-Benz Fashion Week Istanbul, which isIstanbul based Fashion Week events organized every year across the world.
2014 creations were revealed at Karaköy Antrepo during Mercedes-Benz Fashion Week Istanbul during which fashion overflowed for a whole week. Nil Ertürk, a popular fashion blogger (http://www.nilerturk.net/uludag-premium-gozunden-mbfwi), reviewed the runways from the lens of Uludağ Premium and shared her opinions with her followers.
Consumed by fashion lovers and models, Uludağ Premium is the first designer-endorser bottle in the Turkish beverage industry.